Breitling Avenger Seawolf steel automatic Kal. B17 Ref. A17330 Reviews

NEWS WATCHES

"Swiss Crafted" Mark Offers More Swiss Alternative To "Swiss Made"
A number of watchmakers based in Switzerland have been experiencing an interesting marketing problem over the last number of years. The solutions to the problem have been remarkably inventive and varied - and yet none has quite yet caught on like the mark they wish to supersede. The issue at its core is simple: How does one luxury watchmaker explain in clear terms to a consumer why its products are differently priced than seemingly similar watches from an another “Swiss Made” brand? For example, why is one Swiss Made watch priced at $2,000, when an ostensibly similar watch costs $20,000? Often, the difference is related to the quality of the components, the cost of labor, the level of decoration, and how much of that watch was actually produced and completed in the country of Switzerland.The complaint for many watchmakers who operate in Switzerland is that “Swiss Made,” as a legal term, doesn’t necessarily mean the watch is entirely, literally Swiss-made.
Movado SE Extreme Automatic Chronograph & Diver Watches
Remember Movado? Yeah, they are still around. The American-based watch company is still holding its own out there as a decidedly more quiet company with mostly a focus on points of watch sales rather than media and publicity. A few years ago, Movado created the SE Extreme collection which from the very outset was clearly an homage to the Hublot Big Bang. For 2014, Movado adds two new SE Extreme watches as the Movado SE Extreme Automatic Chronograph as well and the Movado SE Extreme Automatic Diver. And for what they are, they aren’t too bad.I am just going to say it right now, Movado may as well have called these watches the “SExtreme” collection. Not that they scream sex or anything, but that is pretty much what the names look like after staring at “SE Extreme” for long enough. Let’s be clear that in the highly conservative watch and jewelry industry, “sex” is not used enough in product names. Anyhow, as a fan of dive watches, the Movado