Swatch Touch Watch Review
I am watching a video right now on Swatch’s website that is a TV commercial for the Swatch Touch watch. I haven’t actually seen it on television, but then again I am not likely watching the right channels. The video is graphical and friendly and MC Hammer’s famous song from the early 1990’s is playing. Only Swatch changed the lyrics from “can’t touch this” to “can touch this.” I wonder what percentage of the target demographic recalls or is aware of the song in the first place? This is a watch clearly aimed at generation Y and younger. For me, the song is a distant reminder of grade school.Swatch Group’s Tissot came out with the T-Touch in about 1999 I believe. It was probably the first watch that I know of that utilized a touch screen to access some of the functions. Now over a decade later, the T-Touch is one of the brand’s strongest sellers. Only recently have you started to see touch screen watches in lower-priced va
Speake-Marin Reworks the Openworked with the HMS V3
Sponsored post presented on best watches for advertiserSince its inception, Speake-Marin has looked to architecture and contemporary design for inspiration. In the One & Two collection, the Geneva-based purveyors of "Belle Horlogerie,"channel the architectural style of deconstructivism, a design philosophy that challenges conventions of harmony and symmetry in design. In Speake-Marin's latest release, the reimagined One & Two Openworked HMS V3, this design ethos permeates every aspect of the watch, from the dial to the movement. By reimagining the placement of the sub-seconds, the brand was able to create a striking, yet unconventional, movement that is showcased on the openworked dial.The deconstructivist movement began in the 1980s as a response to the structured and orderly styles of modernism and post-modernism embraced at the time. The movement spawned architectural marvels from the likes of Frank Gehry, Zaha Hadid, and Daniel Liebeskind that eschewed straight lines and co