Seiko's 'Art Of Time' Video With Tiny Rube Goldberg Machine
Seiko takes the Rube Goldberg machine to the next level in this “Art of Time” video celebrating micro-mechanical over-engineering, and it is worth a look. You know a Rube Goldberg machine as an overly complicated system of pulleys, dominoes, rolling balls, and toppling cups that usually performs some mundane task in the end, like getting you a soda. So what do you get when Seiko’s micro-engineers reinterpret this concept? A playful work of kinetic art that is the subject of the video you see below.Rube Goldberg \?rub-?g¨l(d)-?b?rg\ adj. Accomplishing by complex means what seemingly could be done simply. –Mirriam-Webster.comThe apparatus incorporates watch parts, watchmaker tools, tiny figurines, and some industrial-looking or cityscape-like structures that move along in an extended chain reaction, with the performance culminating in the glass cover being lifted from a Seiko balance wheel to be placed into a movement by a watchmaker. More than the contraption it
New 2008 Citizen Promaster Diver Watches: Eco-Drive + Atomic Accuracy
There seems to be a constant feature ballet involving Citizen, Seiko, and Casio. The dance involves elegantly weaving in an increasing amount of technology into watches while making them look appealing at the same time. For a while Casio was prevailing in the feature category, but most of the watches succeed in looking “cool and techy” at best. No self-respecting watch lover would display their plastic endowed Casio G-Shock or Pathfinder in a meeting, or on a date. Over time Citizen and Seiko began to incorporate some technologies that made Casio watches so desirable, and likewise, Casio began to take styling cues advice from their Japanese brethren.For 2008, the Citizen Promaster line has some new looks, and incorporates and Eco-Drive and radio controlled movement. This means that they are powered by light, and accuracy is dictated by the radio signals sent from an atomic clock (if you are in Western Europe, Japan, or the US). The Eco-Drive movement has been around for a w