Yacht-Master 116655 SS 1:1 Best Edition Black Ceramic Bezel Oysterflex Rubber Strap SH3135 ARF Reviews

NEWS WATCHES

How Watch Makers Can Best Utilize iPhone And Other Mobile Apps
I was asked to give my opinion on how watch companies can best make sense of, and utilize iPhone applications by the IC-Agency over in Europe, that spends a lot of time trying to figure out how luxury brands should utilize the Internet. I do the same for watch companies so I was happy to think about the salient issue. You may have noticed that over the past few months, it seems as though every major watch maker is releasing iPhone applications that are mostly free to download. These are marketing tools for them, and the question for them is why and how to do it, and the pay-off for you (the consumer or user of the applications), is having useful and fun watch applications for your iPhone or other mobile phone devices.The bottom line is that iPhone applications are made in the hope that they will get people to buy watches in one way or another. Watch companies like to be where eyes are. With the millions of iPhones out there, and the over 80,000 (and counting) existing iPhone apps, it m
Voutilainen GMR Watch For 2015
One of my favorite independent watch makers, Mr. Kari Voutilainen, is coming out with at least one new watch this year, and it is the beautiful new Voutilainen GMR as a limited edition of just 12 pieces. The Voutilainen GMR (I believe it is named as such because it combines a GMT function with a power reserve indicator) is a gorgeous addition to the Voutilainen family, combining welcome and familiar aesthetics with a new dark dial which just hints at sportiness.The Voutilainen GMR more-or-less takes the Voutilainen GMT-6 (hands-on here) and adds a power reserve indicator while changing up the GMT indicator a bit. What makes the Voutilainen GMR so useful is that it both allows the wearer to know when to wind the watch, as well as offering a second time zone via the GMT hand. The hands of each are hand-made and here colored red (which is part of that slightly sporty look in the watch that I referenced above).