Mido Multifort Escape Watch Hands-On
Mido calls this newer entrant into their Multifort watch collection the Mido Multifort Escape. Escape from what? I’m not sure. Perhaps Mido is trying to use this “artistically pre-aged” collection to suggest that its theme is an escape from the norm, or this is meant to be some manner of adventure or vacation watch… or better yet, we can simply ignore the name and focus on what is an increasingly positive trend for watches like this coming from the Swatch Group.All images by Ariel AdamsPerhaps no company is better suited to reeling in watch retail prices than the Swatch Group. With so much vertical integration at their disposal, and given the fact that they make their own movements (ETA), Swatch Group brands like Mido are doing the right thing when it comes to both pricing and design. Between brands like Mido, Hamilton, Certina, Rado, Tissot, and Longines, the Swatch Group has been able to make relatively exciting mechanical men’s watches for under $1,000.
2014 Hong Kong Watch & Clock Fair Is Coming Up Soon And We Will Be There
While it will be the first time for me to attend, 2014 marks the third year when best watches.com will be present at the Hong Kong Watch & Clock Fair. Held between the 3rd and 7th of September at the Hong Kong Convention and Exhibition Centre, it is a massive?fair that hosts nearly 800 exhibitors?and a total of nearly twenty thousand?retailers, manufacturers, suppliers, and journalists each year in an effort to create an opportunity where just about any and all participants of the watch industry can acquire new connections and establish new business relationships. In this year’s?pre-show article,?let’s take a?brief look back at?what the previous years’ events had to offer and also at what we expect to see this year, at the largest “timepiece event” in the world.Unlike other major shows like Baselworld or SIHH, the Hong Kong Watch & Clock Fair caters to several hundreds of companies which?are specialized in making products in extremely large quantit